Dear Friends of LAAUNCH,
We hope you and your families are safe and healthy during these turbulent times. Just last night, six Asian American women were tragically shot and killed in the Atlanta, GA area. The continued violence and racism against Asian Americans have reached their highest levels in our lifetime and must STOP. The facts are shocking and unacceptable:
At LAAUNCH, we are developing programs to combat the underlying causes—anger, fear, and ignorance—behind these hate crimes. Our STAATUS Index (discussed below) addresses the negative stereotypes leading to racism towards Asian Americans. Our interview with filmmaker Crystal Kwok raises awareness of the long history of race relations among the Asian, Black and White communities in Georgia since the 1920s and 1930s.
Out of crisis comes opportunity. We are pleased to announce that Eric Toda, Global Head of Social Marketing at Facebook, has agreed to join the Board of Directors for LAAUNCH. Eric has used his "megaphone" on CNBC, CBS, AdWeek, and other national media to speak out against the rash of anti-Asian hate crimes and to take action. We welcome Eric's voice, insights, and media experience as we build LAAUNCH into a leading advocate for our community. A more detailed press and media release will be forthcoming, but we wanted to share this exciting news with all of you.
Thank you for your continued interest and support.
The LAAUNCH Team
Norman Chen, Ming & Wah Chen, David Ting, Richard Ting, Ed King